Graft

You earned the reputation. Your website should show it.

Years of good work and good reviews, and then a website that quietly loses the job. We fix the gap, then show you exactly which marketing produced which job. See what we do →

Request a growth audit → Or get in touch →

Audits from £350 Builds from £800 You own everything we build

What we plug into

What we do

Most businesses cannot tell you which marketing produced which job.

We fix that first. Then we fix what the numbers show. Whether that means a steadier month or trebling the size of the business is entirely up to you.

01 / Websites & Funnels

A site built to win the job, not to win a design award.

Most small business sites are brochures with a contact form hidden at the bottom. We build the opposite: fast on mobile, your reviews where people can see them, pricing they can actually find, and one obvious next step on every page. Then we track whether it worked.

Start with an audit → From £800 · fixed price

The build From £800

You own everything

The site, the domain, the content, the data. If you leave, you take it with you. No hostage arrangement where the website vanishes the day you stop paying.

Get a costed plan →

02 / Paid Ads

Ads buy the click. Your site decides if it becomes work.

We will not run ads into a site that cannot convert them, because you would be paying Google for clicks that leak straight back out. Get the page right first, then advertise. Tight local targeting, a proper exclusion list, and every lead traced back to the search that caused it.

See if ads are right → Quoted per campaign · spend stays yours

Straight talking We will tell you no

Ads are not always the answer

Sometimes the site is the problem. Sometimes it is your Google listing. If ads are not right for you yet, we will say so rather than take the money and let you find out.

Find out what you actually need →

03 / SEO & Content

Free demand first. The work that keeps paying after the ad budget stops.

Ads stop the moment you stop paying. Search visibility does not. Local SEO, a Google listing that is actually finished, content that answers what your customers type before they buy, and the structured data that gets your reviews showing in the results.

Where are the gaps? → Quoted per job · no lock-in

The order matters Organic first, paid last

Most agencies do it backwards

They sell you ads on day one because that is where their margin is. Free demand is slower and less profitable for them, which is exactly why it gets skipped.

Get the honest version →

04 / Email & Automation

Most enquiries are not lost to a competitor. They are lost to silence.

Someone asks for a quote, you are up a ladder, three days pass, they book someone else. Automatic acknowledgements, follow-ups that run themselves, review requests at the right moment, and a way to reactivate the customers you already have. Written once, in your voice.

What is leaking? → Quoted per job · runs by itself

The cheapest campaign People who already paid you

Almost nobody bothers

Your best source of new work is your old customers, and most businesses have never once emailed them. It costs nothing and it is sitting there right now.

See what you are missing →

05 / Analytics & Attribution

You will know which spend produced which job. So you can turn the rest off.

This is the part nobody else at this level gives you. The search someone typed, the ad they clicked, the page they landed on, what they did next, and whether it became an enquiry. Not impressions. Not a bounce rate. The actual path from a stranger's search to a job in your diary.

See pricing → Hosting & dashboard · £29.99/month

The dashboard £29.99/month

Stop guessing

Every marketing budget contains something that has quietly produced nothing for months. No agency being paid to run it will ever tell you which bit.

What is included →

Sound familiar?

You want more of the right work. However big you want to get.

If any of these are happening in your business, we should talk.

You have years of five-star reviews and a website that looks like it was thrown together in 2016.

Someone runs your ads. You get a report full of impressions. Nobody can tell you which job came from which pound.

You are paying a monthly fee to an agency and you genuinely do not know what you get for it.

Your best work still comes from word of mouth, and you have no idea how to get more of it.

February is always dead, and you have never worked out why.

You know the site is the weak link, but every agency wants thousands before they will even talk to you.

You want more of the good jobs and fewer of the tyre-kickers, and right now you get whatever turns up.

You have a list of past customers you have never once emailed.

Probably not the right fit if…

You want the cheapest website on the internet. There are plenty of those, and they will be delighted to have you.
You want a brochure site and nothing else. We would be the wrong people, and you would be overpaying.
You have not sold anything yet. Come back when you have customers and reviews, we will be far more use then.
You want someone to promise you page one of Google by Friday. That person is lying to you.

How we work

How we work is different.

Most agencies sell you a retainer and a monthly report. We sell you an answer: what is broken, what it costs, what it is worth fixing. Then we fix it and show you whether it worked.

The old way

😩Impressions, clicks and a bounce rate. No idea which job it produced.
😟Ads switched on before the site can convert them.
😞A retainer you cannot leave and cannot measure.
😔The website disappears the day you stop paying.
🙁Nobody ever tells you what to stop spending on.

The Graft way

✨The full path: search, click, page, enquiry, job.
🛠️Fix the site first. Advertise into something that works.
🤝Quoted per job. Leave whenever you like.
📈You own the site, the domain, the data. All of it.
🔑We will tell you what to switch off, even if we run it.

Our process

Audit first. Then build. Then prove it worked.

Four stages. It starts with a paid audit, because a free one always ends up being a sales pitch. You get the answer either way, and you are never locked into what comes next.

01 Days, not weeks

The growth audit

We go through your site, your Google listing, your reviews and the people beating you in the results. You get what is costing you work, what it is worth fixing, and two priced options. If we do not find anything worth doing, we will tell you that too. From £350.

02 Fixed price

The build

A site built to turn visitors into enquiries. Fast on a phone, your reviews where people see them, pricing they can find, and a clear next step on every page. Old URLs redirected properly so you keep the rankings you already have. From £800.

03 £29.99/month

The dashboard

From day one you can see where people came from, what they did, and what turned into an enquiry. The full path from a search to a job in your diary. No agency-speak, no forty-slide deck. Hosting and the dashboard, £29.99 a month.

04 When the numbers say so

The rest

Ads, SEO, content, social, email, a CRM when you outgrow the spreadsheet. Added one at a time, quoted per job, only when there is evidence it is worth doing. Not a bundle you are locked into on day one.

The growth audit

A proper look at your business. A costed plan you keep.

We go through your site, your Google listing, your reviews and your competitors, and come back with what is costing you work, what it is worth fixing, and two priced options. Yours to act on, with us or without. From £350.

Request a growth audit → From £350 · turned round in days · yours to keep

Talk to us

Want to chat?

Two ways in. Send us a message about what is not working, or book a call if you already know what you want. Both reach the same person, and that person is me.

Hours: Mon to Fri, 09:00 to 18:00 UK
Reply: Within one working day

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We'll get back within one working day, usually faster.

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New website Google Ads SEO & content Email & automation Tracking & attribution A growth audit Not sure yet

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